If your pages offer value for targeted audience, they will be linked by other webpage
authors over time.
Some of average web pages created in early years of the Web (1995-1997) are
still ranked very high in search engines
even though the content of those pages has never been updated and is obsolete.
In the early day of the Web, not many web pages were available, some modest pages
were overwhelmingly linked by many other modest pages. The problem has not been
adequately addressed by any search engines.
Besides waiting passively for other authors to link your pages, you can proactively
to build links for your pages.
Popular directories, such as Yahoo
and Open Directory will either cost your big money,
or take forever to get listed. They may not necessarily generate qualified traffic
to your site.
On the other hand, many small directories targeting niche markets will welcome
your contributions of links. Those niche directories will generate traffic for your
site and boast the ranks of your pages in search engines. This should be your first
step to promote your sites.
Asking other Web page authors for a reciprocal link is another popular practice
to promote your sites on the Internet. Not all your requests will be honored.
Relevance is the key factor to increase the success of reciprocal links.
Many discussion forum are periodically indexed by search engines. Participating in
discussion with the URL in your signature file is a more gentle way to promote your
sites than plainly announce your sites. This will generate targeted traffic
as well as increase the chance of being indexed by search engines.
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