Home   About   Contact 
 Ecommerce Overview 
 Business Activities 
  Market Research 
  Online Marketing 
  Search Engine Marketing 
  Online Storefront 
  Online Payment 
  Order Fulfillment 
  Customer Support 
 Technologies 
  Architecture 
  Web Design 
  Application Development 
  Web Hosting 
  WebSite Monitoring 
  Network 
  Internet Security 
 Business Law 
 Links 

Website Traffic Services

2004-05-03
 

Building Website traffic is a long term effort and commitment, whether it's from search engines, directories or repeat visitors. There're techniques for generating quick site traffics, however. You can either run adwords campaign on Google, or use Website traffic service companies. In general, visitors from traffic services have lower quality compared with other traffic generation approaches. But if it boosts your online business from return on investment perspective, you should open for new options.

The key for buying traffic is to understand how traffic is generated by the companies who deliver traffic to your site. The traffic service companies usually explain this in their FAQ pages. You should never trust a company who doesn't explain how the traffic is generated. There're 4 types of website traffic services as far as I'm aware of:

Popups or Popunders When users view a web page, link to your pages are appeared in a popup or popunder window. Many consider this type of ads intrusive, and software has been developed to block popups or popunders. Academic research concluded that popups could be effective if it targeted right audience.

Abandoned Domains The traffic service companies bought a bunch of expired domains which still get some visitors from search engines, links or bookmarks. They direct the traffic to your sites. This type of services, in my opinion, generates better visitors than other traffic services if targeted visitors match your needs.

Traffic Exchange If you visit two site (setting your browser homepage to service company's homepage), you get one visitor. Visitors from Traffic exchange are not the visitors who are in the mode of making purchasing decision..

Invisible Visitors Some traffic service companies create free adult sites to attract visitors, and use popups or even hidden windows to deliver useless hits (not even visitors) to your site. The hits are generated by scripts, not real visitors. This is definitely something everyone should avoid.



Related Topics
Keyword Popularity on Google - an Online SEO Tool
Website Classification for Search Engine Marketing
Increase hits - Build Web Site Traffic from Search Engines
Why Search Engine Marketing professionals prefer SEO over link building
Link Building - Driving Traffic and Boosting Search Engine Rankings

 

 
Copyright © 2003 insightin.com. All rights reserved.